SOCIALLUMA FOR HIGHER EDUCATION
Social media management built for schools and universities
SocialLuma helps higher ed teams reach prospective students, engage alumni, and build community — all while staying on brand.
Reach students where they are
Connect with prospective and current students on TikTok, Instagram, LinkedIn, and more.
Stay on brand
Maintain consistent messaging across departments with approval workflows and brand guidelines.
AI-powered content
Use AI to help write engaging posts that resonate with Gen Z while staying professional.
Unified engagement
Respond to questions from prospective students, parents, and alumni from one inbox.
REACH
Reach students where they already spend time
Schedule content across all the platforms your students use. From TikTok trends to LinkedIn thought leadership.
CONNECT
Stay connected with your community
Engage with prospective students, current students, alumni, and parents all from one organized dashboard.
Create once, tailor for every platform
Easily adapt content for different audiences and platforms while maintaining your institution's voice.
MEASURE
Understand what resonates on campus
Track engagement across departments and campaigns. See what content drives applications and alumni giving.
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Exciting! What time are you open on Sundays?
ENGAGE
Never miss a question from a prospective student
Monitor mentions and DMs across all platforms. Respond quickly to inquiries that could become applications.
SocialLuma helps us coordinate social media across 15 departments while maintaining our university's brand voice.
Dr. Jennifer Chen
Director of Communications, State University
Built for the unique needs of higher education.
We understand the challenges of managing social media across departments, campuses, and audiences.
Multi-department support
Give each department their own workspace while maintaining central oversight and brand consistency.
Education pricing
Special pricing for educational institutions. Contact us for volume discounts.
FERPA-conscious
We take student privacy seriously. Our platform is designed with educational compliance in mind.
Trusted by over 500 colleges and universities worldwide
RESOURCES
Social media management tips for higher education
Amidst Continuing Tumult on the Bird App, Universities Pivot Their Strategies
How universities are adapting their social media strategies in response to platform changes.
The Complete Guide to Higher Ed Social Media
Best practices for reaching prospective students, current students, and alumni on social media.
How to Create Engaging Student Content
Tips for creating content that resonates with Gen Z while maintaining your institution's professionalism.
A simpler way to manage social media across your entire institution
Special pricing for educational institutions.
FAQs
Yes! Each department can have their own workspace with separate channels and content, while central marketing maintains oversight.
Yes! We offer special pricing for educational institutions. Contact us for a custom quote based on your needs.
Absolutely. Set up approval workflows and brand guidelines that all departments follow before publishing.
SocialLuma makes it easy to collect, curate, and share student content while maintaining appropriate oversight.
We take privacy seriously and our platform is designed with educational compliance in mind. We're happy to discuss specific requirements.